case.

Adidas - Forever Winter

For this project, Adidas initiated the wish for Mollersmedia to develop a concept and an idea for their Q3 and Q4 campaign named Forever sport that had to go live on Sportmaster’s channels in year 2021. We got the opportunity to approach this task with complete artistic freedom and we, therefore, tried to pitch something rather different. The production took place over four days in which we made a hero film and four individual videos of four personalities: Pernille Blume, Cecilie Uttrup Ludwig, Maja Alm and Jasper Ritz. The videos expressed the diverse feelings of the four athletes when training and exercising.

case.

Adidas - Forever Winter

For this project, Adidas initiated the wish for Mollersmedia to develop a concept and an idea for their Q3 and Q4 campaign named Forever sport that had to go live on Sportmaster’s channels in year 2021. We got the opportunity to approach this task with complete artistic freedom and we, therefore, tried to pitch something rather different. The production took place over four days in which we made a hero film and four individual videos of four personalities: Pernille Blume, Cecilie Uttrup Ludwig, Maja Alm and Jasper Ritz. The videos expressed the diverse feelings of the four athletes when training and exercising.

Director: Mikkel Siveløkke Møller & Jonas Siveløkke Møller
DOP: Jonas Siveløkke Møller
Editor: Mikkel Siveløkke Møller
Still Photographer: Niki Wacherhausen
MUA: Mette Schou
Stylist: Mathilde Middelboe
Runner: Rasmus Steen & Frederik Baden Jørgensen
BTS Still: Niki Wacherhausen
Colorist: Mikkel Siveløkke Møller
Sound mixer: Rasmus Steen & Frederik Baden Jørgensen

Team Adidas: Camilla Middelboe, Kevin Pedersen & Mikkel Hammershøj