Nike X Malte Ebert

For this project, Mollers co-created the concept for a campaign for Nike that had to go live on Sportmaster’s channels. We approached the task by creating 3 episodes telling the story of Malte Ebert’s mission to run 10k at the end of the summer. The campaign invites the user to follow Malte’s journey to become ready for his goal alongside Sparta’s running coaches Christian Friis and Pernille Pape. This is episode 1 of 3.

Client / Nike & Sportmaster
Industry / Sport
Market / Denmark
Deliveries / Storyboard, concept & video
Cast / Malte Ebert, Christian Friis & Benjamin Lobo Vedel

/ Let’s be creative together

Director: Jonas Siveløkke Møller 

DOP: Mikkel Siveløkke Møller  

Sound Mixer: Anders Mielskov Bang 

Editor: Mikkel Siveløkke Møller 

MUA: Maria Prien Trabjerg 

Team Nike, Sportmaster & Sparta: Elisabeth Eibye, Chris Rejby, Hanna Lindskov Christensen, Cathrine Liljefeld, Naja Lybecker, Monica Jin Pernille Pedersen Pape, Jeanette Eskildsen, Thor Thestrup Schnetler & Christian Friis